The Best Watches Under 100 Euros (2025): Our Experiences & Recommendations

Looking for the best watch under €100 ? You're not alone. Whether you're just starting your watch collection, looking for an affordable gift, or simply want a solid watch without breaking the bank, the choices are endless. In this blog post, we'll guide you through four striking watches you can buy for under €100 – including automatic models and robust quartz options.

1. Seiko 5 – A Classic for Beginners

🔧 Type : Automatic
💶 Price : €99
🌟 Pros : Iconic, solid timepiece, day-date display
⚠️ Cons : Rattles a bit, time deviation after a few days

For many watch enthusiasts, their journey begins with a Seiko 5. This automatic watch is beloved worldwide for its simple yet reliable mechanism. It's also the first watch Carlos ever bought as a student—and that's what makes it special. However, you have to be realistic: for this price, the watch feels a bit light, the strap rattles, and the accuracy is mediocre. But... it remains a legendary entry-level model in the world of automatic watches.

✅ Ideal for : Starters who want to buy their first automatic watch.

2. Addiesdive AD2059 – Affordable and Surprisingly Good

🔧 Type : Automatic (Seiko NH35)
💶 Price : ± €78
🌟 Pros : Excellent timepiece, unique design, excellent price-quality
⚠️ Cons : Chinese brand, less known

The biggest surprise in this test is undoubtedly the Addiesdive AD2059 . This watch comes from a Chinese brand known for its so-called homage models (look-alikes of Rolex, Omega, and so on). But this model is indeed an original design – with a sand-colored dial, a sturdy case, and a reliable automatic Seiko movement. For less than 80 euros, you get a watch that easily feels twice as good.

✅ Ideal for : Watch enthusiasts looking for affordable automatic watches with character.

3. Casio G-Shock GA-2100 – The Indestructible Choice

🔧 Type : Quartz
💶 Price : ± €99
🌟 Pros : Robust, waterproof, shockproof, cool design
⚠️ Disadvantages : Large size (45mm), less suitable for formal occasions

If we look purely at price-performance ratio, the Casio G-Shock GA-2100 is the clear winner. This analog and digital powerhouse is beloved by military personnel, athletes, and students—and for good reason. It's waterproof, shockproof, has a battery that lasts for years, and costs less than a hundred euros. We chose the G-Shock GA-2100 in Neon Blue , with its fresh color accents and rugged look.

✅ Ideal for : Sporty types and anyone looking for one indestructible watch.

4. Citizen Quartz – Neat and Understatedly Stylish

🔧 Type : Quartz
💶 Price : ± €89
🌟 Plus points : Stylish design, solid finish, rose gold with blue
⚠️ Cons : No top water resistance (5 ATM), unknown model

We discovered this Citizen quartz watch thanks to a tip from our intern Thomas. And guess what? It's a surprisingly sleek watch with a stylish combination of rose gold hands and a dark blue dial. The case features a dodecagonal bezel that makes the model a bit more unique. Perfect as an everyday watch – but not suitable for swimming.

✅ Ideal for : Those looking for a stylish, reliable watch for everyday use.

Frequently Asked Questions (FAQ)

❓ Are automatic watches under 100 euros reliable?

Yes, especially models with Seiko NH35 or 7S26 movements (such as the Seiko 5 and Addiesdive) are surprisingly good.

❓ Which watch is most suitable for everyday use?

The G-Shock is the best choice for everyday use in terms of durability and versatility.

❓ Is Addiesdive a reliable brand?

Although less well-known, they offer remarkably good quality for the price. Be careful where you order – choose a reliable webshop or platform.

Your Favorite?

We've only discussed a few watches here, of course. There are so many interesting options under €100. So we're curious: which watch do you think is missing from this list? Let us know in the comments below the video or send us a message on Instagram.

And one more thing: 75% of the people who watch our videos aren't subscribed yet. Help us grow – one click is all it takes.

👉 View more budget watches at WatchMates.nl
👉 Follow us on YouTube for more tips, reviews and behind-the-scenes footage!